For lips that stay put! New Stay Put® liquid lip in 12 longwear, transfer-proof, soft matte shades. For lips that stay put! New Stay Put® liquid lip in 12 longwear, transfer-proof, soft matte shades. For lips that stay put! New Stay Put® liquid lip in 12 longwear, transfer-proof, soft matte shades.

New! Stay Put Lip Liquid Lipstick

Luminoso collection Luminoso collection Luminoso collection

Luminoso collection

New Blur Out Powder New Blur Out Powder New Blur Out Powder

New Blur Out Powder

New Highly Rated Lash Extensions Mascara New Highly Rated Lash Extensions Mascara New Highly Rated Lash Extensions Mascara

New Highly Rated Lash Extensions Mascara

New Arrivals

Get it here before anywhere else.

Shop All
Highly Rated Lash Extensions Mascara

Highly Rated Lash Extensions Mascara

$13.99
Conceal + Perfect Blur Out Powder

Conceal + Perfect Blur Out Powder

$12.99
Conceal + Perfect Undereye Brightener

Conceal + Perfect Undereye Brightener

$10.99
Conceal + Perfect Liquid Contour

Conceal + Perfect Liquid Contour

$10.99
Conceal + Perfect Liquid Highlighter

Conceal + Perfect Liquid Highlighter

$10.99
Stay Put Infinite Liner

Stay Put Infinite Liner

$10.99

Value Sets

Save on these sets featuring our most popular products.

Shop All
Color Fetish Matte Lip Kit

Color Fetish Matte Lip Kit

$15.00
Shop Now
Fruit Fetish Lip Oil Set

Fruit Fetish Lip Oil Set

$35.00
Shop Now
Conceal + Perfect Facelift Kit

Conceal + Perfect Facelift Kit

$35.00
Shop Now
Double-up Kit

Double-up Kit

$25.00
Shop Now
Flawless Base & Finish Kit

Flawless Base & Finish Kit

$20.00
Shop Now
The Mattes Kit

The Mattes Kit

$25.00
Shop Now
Shop Now
Facelift Bundle $35
Shop Now

TikTok Made me Buy it!

Try the products your favorite creators can't stop talking about.

Shop All
Fruit Fetish Lip Oils

Fruit Fetish Lip Oils

$10.99
Conceal + Perfect Undereye Brightener

Conceal + Perfect Undereye Brightener

$10.99
Conceal + Perfect Liquid Contour

Conceal + Perfect Liquid Contour

$10.99
Conceal + Perfect Liquid Highlighter

Conceal + Perfect Liquid Highlighter

$10.99
Color Fetish Matte Lipstick

Color Fetish Matte Lipstick

$9.99
Supercharged Brightening Undereye Tint

Supercharged Brightening Undereye Tint

$10.99

Sale

Stock up on your faves before they're gone!

Shop all
Allure Gem Kit

Allure Gem Kit

$13.47 $14.97
Luxe Jewel Kit

Luxe Jewel Kit

$13.47 $14.97
Daze Of Disco Eyeshadow Palette

Daze Of Disco Eyeshadow Palette

$17.99 $19.99
Daze of Disco Hypnotic Lights Holographic Eye Topper Kit

Daze of Disco Hypnotic Lights Holographic Eye Topper Kit

$11.69 $12.99
Daze of Disco Hypnotic Lights Holographic Eye Topper Kit

Daze of Disco Hypnotic Lights Holographic Eye Topper Kit

$11.69 $12.99